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Baudrillard Simulacra and Simulation 1981 book

According to Baudrillard, Simulacra are copies that depict things that either had no reality to begin with, or that no longer have an original. While, Simulation is the imitation of the operation of a real-world process or system over time. “Simulacres et Simulation” is a 1981 philosophical treatise by Jean Baudrillard seeking to interrogate the relationship among reality, symbols, and society:

[…] Simulacra and Simulation is most known for its discussion of symbols, signs, and how they relate to contemporaneity (simultaneous existences). Baudrillard claims that our current society has replaced all reality and meaning with symbols and signs, and that human experience is of a simulation of reality. Moreover, these simulacra are not merely mediations of reality, nor even deceptive mediations of reality; they are not based in a reality nor do they hide a reality, they simply hide that anything like reality is relevant to our current understanding of our lives. The simulacra that Baudrillard refers to are the significations and symbolism of culture and media that construct perceived reality, the acquired understanding by which our lives and shared existence is and are rendered legible; Baudrillard believed that society has become so saturated with these simulacra and our lives so saturated with the constructs of society that all meaning was being rendered meaningless by being infinitely mutable. Baudrillard called this phenomenon the “precession of simulacra”. […] (from Wikipedia)

Simulacra and Simulation” is definitely one of my best summer holiday readings I had this year. There are several connections to areas like Collective Intelligence and Perception, even Self-Organization as the dynamic and entangled use of symbols and signals, are recurrent on all these areas. Questions like the territory (cultural habitats) and metamorphose are also aborded. The book is an interesting source of new questions and thinking about our digital society, for people working on related areas such as Digital Media, Computer Simulation, Information Theory, Information and Entropy, Augmented Reality, Social Computation and related paradigms. I have read it in English for free [PDF] from a Georgetown Univ. link, here.

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[...] People should learn how to play Lego with their minds. Concepts are building bricks [...] V. Ramos, 2002.

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